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Editor Website Essentials
Introduction
Learning outcomes
Listen to the introduction
Module 1: Visitor Essentials
Learning outcomes
Webinar: Visitor Essentials (20:24)
Worksheet: Visitor Essentials
Module 2: SEO Essentials
Learning outcomes
Webinar: SEO Essentials (28:50)
Worksheet: SEO Essentials
Module 3: Web Page Essentials
Learning outcomes
Webinar: Web Page Essentials (31:37)
Worksheet: Web Page Essentials
Module 4: Navigation Essentials
Learning outcomes
Webinar: Navigation Essentials (22:41)
Worksheet: Navigation Essentials
Module 5: UX Essentials
Learning outcomes
Webinar: UX Essentials (56:51)
Worksheet: UX Essentials
Module 6: Content Essentials
Learning outcomes
Webinar: Content Essentials (30:11)
Worksheet: Content Essentials
Module 7: Design Essentials
Learning outcomes
Webinar: Design Essentials (29:53)
Worksheet: Design Essentials
Module 8: Copy Essentials
Learning outcomes
Webinar: Copy Essentials (14:28)
Worksheet: Copy Essentials
Module 9: Home Page Essentials
Learning outcomes
Webinar: Home Page Essentials (17:54)
Worksheet: Home Page Essentials
Module 10: Analytics Essentials
Learning outcomes
Webinar: Analytics Essentials (16:12)
Worksheet: Analytics Essentials
Wrapping up
Listen to the wrap-up
Access the course books and tools
About the books
Course book: Editor Website Essentials
Book: How to be Visible with Social Media
Book: How to Brand Your Editing Business
Book: How to Build an Editorial Blog
Privacy policy example
Terms and conditions example
Booklet: Conscious Language Resources
Booklet: Is it Okay to Revise Blog Content?
Booklet: Is What is a Sales Funnel and How Does it Work?
Brand book template and sample
Continue your editorial business training and save 20%
Marketing Toolbox for Editors
Branding for Business Growth
Blogging for Business Growth
10 Ways to Get Editing Work Quickly
Emotional Marketing that Gets Editors Work
The Editorial Business Bundle
Submit your feedback
Tell Louise what you think!
CIEP membership upgrade points
Make your continuing professional development count
Coupons and discounts
Save 10% on PerfectIt
Earn £20 when you buy Policy Bee insurance
Music credits
Who composed the music
Learning outcomes
After completing this module, you will understand the following:
The ultimate goal of a website
Why creating an effective website can feel overwhelming but is doable for any editor
The essentials framework: What kinds of media are included and why
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