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Blogging for Business Growth
Module 1: Introduction
Learning outcomes
Webinar: Introduction (15:11)
Module 2: Content creation
Learning outcomes
Webinar: Content creation (33:48)
Module 3: Branding your blog
Learning outcomes
Webinar: Branding your blog (17:29)
Module 4: Your blog's home
Learning outcomes
Webinar: Your blog's home (11:03)
Module 5: Blog design
Learning outcomes
Webinar: Blog design (22:06)
Module 6: Blog promotion
Learning outcomes
Webinar: Blog promotion (20:51)
Module 7: Using a content log
Learning outcomes
Webinar: Using a content log (6:59)
Module 8: Scheduling
Learning outcomes
Webinar 8: Scheduling (10:18)
Module 9: Blog subscription
Learning outcomes
Webinar: Blog subscription (5:38)
Module 10: Complementing your blog with video
Learning outcomes
Webinar: Complementing your blog with video (9:57)
Module 11: Video tips, tricks, software and kit
Learning outcomes
Webinar: Video tips, tricks, software and kit (15:37)
Module 12: Video hosting, distribution and branding
Learning outcomes
Webinar: Video hosting, distribution and branding (9:03)
Module 13: Measuring the success of your blog
Learning outcomes
Webinar: Measuring the success of your blog (13:45)
Access the course tools
Build Your Blog Workbook: fillable
Sample: Build Your Blog Workbook
Checklist: Blog post content
Checklist: Success metrics
Spreadsheet: Content log
Access the course books
Book: How to Build an Editorial Blog
Booklet: Blog Post Blueprint
Booklet: What is a Sales Funnel and How Does it Work?
Booklet: Is it Okay to Revise Blog Content?
Booklet: 62 Weeks of Blooming Blogginess
Booklet: The Reluctant Vlogger
Booklet: Conscious Language Resources
Video tutorials
How to create 3D booklet covers with Boxshot Lite (7:19)
How to create web page art with Canva (5:28)
How to create marketing gifs with Giphy (3:13)
How to compress videos with Handbrake (1:33)
How to deliver blog posts with MailChimp (1:57)
How to edit YouTube video subtitles in Word (3:07)
How to turn vlogs into blogs using YouTube video captions (0:52)
Listen to podcasts about blogging
Blogging tips for editors and authors #1: With Carol Saller
Blogging tips for editors and authors #2: With Carol Saller
Blogging tips for editors and authors #3: With Carol Saller
Continue your editorial business training and save 20%
Marketing Toolbox for Editors
Editor Website Essentials
Branding for Business Growth
10 Ways to Get Editing Work Quickly
Emotional Marketing that Gets Editors Work
The Editorial Business Bundle
Submit your feedback
Tell Louise what you think!
CIEP membership upgrade points
Make your continuing professional development count
Coupons and discounts
Save 10% on PerfectIt
Earn £20 when you buy Policy Bee insurance
Music credits
Who composed the music
How to create marketing gifs with Giphy
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